Retail Portfolio
I am a B2B and B2C freelance retail content marketing writer. I specialize in upscale retail, home furnishings, design, luxury goods, and consumer electronics.
Clients have included Lifestyle Publications, Western Lifestyle Retailers, Western Horseman, LIDL US, Arizona Food Marketing Alliance, JN Jewels, EcoFashion, Richman Media, Lifestyle Publications, Green Living Arizona, Ground Repair Shop, Montage Hotels, and more.
I can help you with B2B and B2C retail content marketing writing including executive profiles, articles, blog articles, product and e-commerce copy, newsletters, press releases, marketing materials, reports, website content, ebooks, social media posts and contents, whitepapers, and more.
See below for my B2B and B2C retail content marketing writing portfolio. Please contact me to inquire about your project.
Lifestyle Publications: Spring Clothing Trends
Interviewed Kim Kendall, fashion stylist and owner of Ahwatukee (AZ)-based Clothes Minded AZ about tips and trends for dressing cool and stylish in Arizona. Ran in the May 2022 issue of Ahwatukee City Lifestyle magazine.
Lifestyle Publications: Must-Have Travel Products
Travel packing can be difficult. Here are some of our favorite travel products for summer 2022. Written for the April 2022 issue of North Peoria Lifestyle magazine.
Lifestyle Publications: Hot Travel Products
Travel packing can be difficult. Here are some of our favorite travel products for summer 2022. Written for the April 2022 issue of Ahwatukee City Lifestyle magazine.
Lifestyle Publications: Local Designer Jacinthe Soloman
Interviewed and profiled local interior designer Jacinthe Soloman. Written for the February 2022 issue of North Peoria Lifestyle magazine.
Lifestyle Publications: Massage Q&A
Interviewed Carrie Weinberg, owner of Desert Sage Bodywork, about ways massage should be part of a wellness routine. Written for the January 2022 issue of North Peoria Lifestyle magazine.
Lifestyle Publications: 8 Entertaining Essentials
Profiled eight products that are must-have items for entertaining during the holidays. Written for the November 2021 issue of North Peoria Lifestyle magazine.
Lifestyle Publications: Local Love
Interviewed and profiled several local business owners. Written for the February 2022 issue of North Peoria Lifestyle magazine.
Lifestyle Publications: Adam & Allie Vath of What Ales Ya
Interviewed and profiled Adam & Allie Vath, owners of Glendale, AZ-based What Ales Ya, for the August 2021 issue of North Peoria Lifestyle magazine.
Lifestyle Publications: Homemade Soap by Lex
Interviewed and profiled 12-year-old Alexis (Lex) Escobar, owner of Homemade Soap by Lex, for the August 2021 issue of North Peoria Lifestyle magazine.
Lifestyle Publications: Robyn Halperin of Robyn's Nest for "Inspiring Women"
Interviewed and profiled Robyn Halperin, owner of Robyn’s Nest, for an article on Inspiring Women in the Premier July 2021 issue of North Peoria Lifestyle magazine.
Lifestyle Publications: William Nasralla of DaVinci Luxe
Interviewed and profiled William Nasralla of DaVincin Luxe for the June 2021 issue of Scottsdale Lifestyle magazine.
Lifestyle Publications: Jessica Wenger of Naked Rebellion
Interviewed and profiled Jessica Wenger, owner of Naked Rebellion, for the May 2021 issue of Paradise Valley Lifestyle magazine.
Lifestyle Publications: Sky Wellness
Created content for the April 2021 issue of Scottsdale Lifestyle about Scottsdale, Arizona-based Sky Wellness. Interviewed company representatives and wrote B2C magazine article.
LuxeSource.com
Created content for “Inside Edition” that featured five Phoenix-area landscape designers. Also interviewed Julia Buckingham about her new Phoenix retail shop.

LuxeSource.com
Created content for “Radar/Scene” section that featured design studios and a new retail business. The feature included an interview with artist Andy Burgess.

The Lidler 2019
Editor and content creator for The Lidler, an internal employee magazine for Lidl US. You can click below to view a short sample of this proprietary project.

Experience Scottsdale: Luxury Shopping
Wrote a B2C article about luxury shopping experiences in Scottsdale, AZ for the annual visitor guide for Experience Scottsdale, the visitor bureau for Scottsdale, AZ.
Experience Scottsdale Website Content
I created B2C website content for Experience Scottsdale, the website for the Scottsdale (AZ) Convention and Visitors Bureau.
Montage Magazine: Moisture Makeover
Wrote a B2C article about moisture products available through Montage hotel spas. This article appeared in print in the magazine for the hotel’s guests and online.
Interview and Profile of Restaurateur Sam Fox for Richman Media Group
Interviewed Arizona-based restaurateur Sam Fox of Fox Restaurant Concepts for Richman Media Group.

Interview and Profile of Designer Whitney Pozgay for Richman Media Group
Interviewed designer Whitney Pozgay for Richman Media Group publications.

Richman Media Group: HUB Clothing
Article about HUB clothing in Phoenix for Richman Media Group publications.
Arizona Food Industry Journal: Coca-Cola Enterprises
Wrote a cover article feature about the Coca-Cola Company for the Arizona Food Industry Journal, the monthly magazine for the Arizona Food Marketing Alliance.
Western Lifestyle Retailer: Gearing Up for the Holidays

Western Lifestyle Retailer: Footloose & Fancy

Western Lifestyle Retailer: Let the Sun Shine In

Western Lifestyle Retailer: Cool Straws Are Hot

Western Lifestyle Retailer: Corral Necklace Customers

Western Lifestyle Retailer: China in a Bull Market

Western Lifestyle Retailer: Barbwire—The West is Wild Again
